Keith Ferrazzi: Never Lead Alone in the Age of AI

About this Episode

Keith Ferrazzi wrote Never Eat Alone, the book that defined modern relationship building. He became chief marketing officer of Deloitte by age 30, and today, as founder and chairman of Ferrazzi Greenlight, he coaches executive teams at some of the world’s largest companies through transformation. In this episode of the FEI Podcast, he turns to the ideas in his latest book, Never Lead Alone, and what they mean for financial leaders in an AI world.

Ferrazzi explains why AI success should be measured by results instead of tool usage, using a yellow, brown and black belt model borrowed from Six Sigma. He makes the case for zero-based workflow design, shares how Red Hat mapped its most important workflows to run the business with AI, and describes co-elevation – the practice of teams pushing each other higher through a challenge culture. He also explains how the financial planning process can become an engine for change, why CFOs should get into the weeds and co-create with their partners, and why nobody, including the experts, knows the perfect path forward.

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